Traffic breakdowns now count unique visitors

Your traffic breakdowns now count unique visitors instead of raw page loads, the same way Google Analytics and other major tools report. The numbers on Top Sources, Referrers, Campaigns, Keywords, Browsers, Operating Systems, Devices and Pages are now directly comparable to what you see in your other analytics.

Because one visitor who browses several pages now counts once per row, these numbers will look smaller than before. They reflect how many real people came from each source, not how many pages they loaded.

Traffic sources are also grouped more cleanly, so variations like Google and google now show up as a single row.

You will find all of this on your Analytics dashboard.